Become a Partner

Thank you for your interest in being a partner with Greaux the Good, Louisiana's statewide nutrition incentive program, operated by Market Umbrella, a non-profit 501(c)3 organization based in New Orleans, Louisiana. Greaux the Good gives Louisiana direct-to-consumer food purveyors (such as farmers markets, farm stands, and agricultural cooperatives) the opportunity to create or expand a Supplemental Nutrition Assistance Program (SNAP) or Farmers Market Nutrition Program (FMNP) nutrition incentive program. Funding is available for direct incentives as well as administrative support.

Eligible Entities

The following entities are eligible to participate in this program:

A farmers market is defined as: A common area where several farmers gather on a recurring basis to sell a variety of fresh fruits, vegetables, and other farm products directly to consumers.

A mobile farmers market is defined as: A consolidated farmers market that can be transported in a van or other large vehicle. They can travel to multiple neighborhoods to sell locally grown fresh fruits and vegetables, operating on a set schedule so residents know when they can shop. The operator must be either a bona fide farmer or a private nonprofit agency (preferably one that operates a traditional farmers market in conjunction with the mobile farmers market) and should operate the market on a weekly recurring schedule.

A produce stand is defined as: A permanent food facility in which a farmer/producer sells their locally grown fruits, vegetables, and other products that are mostly locally sourced.

A roadside stand is defined as: A seasonal, temporary, or semi-temporary structure that may be located on or off the farm in which a farmer/producer sells their locally grown fruits, vegetables, and other products, directly to consumers.

A farm stand is defined as: A field retail stand that is producer-owned and operated, located at or near the point of production, that sells or offers for sale agricultural products grown or produced by the producer and also sells or offers for sale non-potentially hazardous prepackaged food products from an approved source, bottled water or soft drinks. A farm stand must be a single-operator entity selling produce at a fixed location each week.

An agricultural cooperative is defined as: An organization in which many farms work together as a business, especially to help each other produce and sell their crops and other products. 

Community Supported Agriculture or CSA is defined as: A regular offering of mostly produce, provided by a single local producer or an aggregated offering sourced from several local producers, offered on a subscription or one-off basis, and either paid upfront or as you go.